Your privacy is very important to us. We want to make your experience as one of our customers as enjoyable and rewarding as possible, and we want you to use the Internet’s vast array of information, tools, and opportunities with complete confidence.
Personal Information Sierra Collects and How It Is Used
Sierra collects information in different ways from Visitors and Members who access the various parts of our Services and the network of web sites accessible through our Service. We use this information primarily to provide a customized experience as you use our Services and, generally, do not share this information with third parties. However, we may disclose personal information collected if we have received your permission beforehand or in very special circumstances, such as when we believe that such disclosure is required by law or other special cases described below.
Members are asked to provide certain personal information when they sign up for our Services, including such information as name, address, telephone number, billing information (such as a credit card number), and/or the type of personal computer being used to access the Services. The personal information collected from Members during the registration process is used to manage each Member’s account (such as for billing purposes). This information is not shared with third parties, unless specifically stated otherwise or in special circumstances.
Sierra may also generate non-identifying and aggregate profiles from personal information Members provide during registration (such as the total number, but not the names, of Members). As explained in more detail below, we may use this aggregated and non-identifying information to sell advertisements that appear on the Services.
Sierra Partners and Sponsors
Some Sierra products and services are offered to Visitors and Members in conjunction with a non-affiliated partner. To provide Visitors and Members some of these products and services, the partner may need to collect and maintain personal information. In these instances, you will be notified before any such data is collected or transferred and may decide not to use that particular service or feature. Additionally, many Sierra Members have co-branded Personal Incident Management System (IMS) pages that are cosponsored by non-affiliated partners. Sierra will share non-identifying and aggregate information (except as described above), but not personal information, with such partners in order to administer the co-branded products or services offered.
At some web sites, you can purchase products and services or register to receive materials, such as a catalog or new product and service updates. In many cases, you may be asked to provide contact information, such as your name, address, email address, phone number, and credit/debit card information. If you complete an order for someone else, such as an online gift order sent directly to a recipient, you may be asked to provide information about the recipient, such as the recipient’s name, address, and phone number. Sierra has no control over the third parties’ use of any personal information you provide when placing such an order. Please exercise care when doing so.
If you order products directly from Sierra, such as through the “Sierra Store,” we will use the personal information you provide only to process that order. We do not share this information with outside parties except to the extent necessary to complete that order.
Sierra may display online advertisements. We share aggregated and non-identifying information about our Visitors and Members collected through the registration process, as well as through online surveys and promotions with these advertisers. Additionally, in some instances, we use this aggregated and non-identifying information to deliver tailored advertisements. For instance, an advertiser tells us the audience they want to reach (for example, males between 25 and 55 years of age) and provides us an advertisement tailored to the audience. Based upon the aggregated and non-identifying information we have collected, we may then display the advertisement to the intended audience. Sierra does not share personal information about its Visitors or Members with these advertisers.
Responses to Email Inquiries
When Visitors or Members send email inquiries to Sierra, the return email address is used to answer the email inquiry we receive. Sierra does not use the return email address for any other purpose and does not share the return email address with any third party.
Voluntary Customer Surveys
We may periodically conduct both business and individual customer surveys. We encourage our customers to participate in these surveys because they provide us with important information that helps us to improve the types of services we offer and how we provide them to you. Your personal information and responses will remain strictly confidential, even if a third party conducts the survey. Participation in our customer surveys is voluntary.
We take the information we receive from individuals responding to our Customer Surveys and combine (or aggregate) it with the responses of other Sierra customers to create broader, generic responses to the survey questions (such as gender, age, residence, hobbies, education, employment, industry sector, or other demographic information). We then use the aggregated information to improve the quality of our services to you, and to develop new services and products. This aggregated, non-personally identifying information may be shared with third parties.
It is Sierra’s policy not to use or share the personal information about Visitors or Members in ways unrelated to the ones described above without also providing you an opportunity to opt out or otherwise prohibit such unrelated uses. However, Sierra may disclose personal information about Visitors or Members, or information regarding your use of the Services or web sites accessible through our Services, for any reason if, in our sole discretion, we believe that it is reasonable to do so, including: to satisfy laws, such as the Electronic Communications Privacy Act, regulations, or governmental or legal requests for such information; to disclose information that is necessary to identify, contact, or bring legal action against someone who may be violating our terms and conditions, service agreements, or other user policies; to operate the Services properly; or to protect Sierra and our Members.
“Cookies” and How Sierra Uses Them
Advertisers and partners may also use their own cookies. We do not control use of these cookies and expressly disclaim responsibility for information collected through them.
Sierra’s Commitment to Children’s Privacy
Protecting children’s privacy is especially important to us. It is our policy to comply with the Children’s Online Privacy Protection Act of 1998 and all other applicable laws.
Sierra recommends that children ask a parent for permission before sending personal information to Sierra, or to anyone else online.
Please remember that any information you may disclose in our Member Directory, or other public areas of our web sites or the Internet, becomes public information. You should exercise caution when deciding to disclose personal information in these public areas.
Sierra’s Commitment to Data Security
Services and web sites we sponsor have security measures in place to protect the loss, misuse, and alteration of the information under our control. While we make every effort to ensure the integrity and security of our network and systems, we cannot guarantee that our security measures will prevent third-party entities from illegally obtaining this information.
How to Access or Modify Your Information
Sierra offers Members the opportunity to access or modify information provided during registration. To access or modify such information, visit the home page at http://www.SierraExperts.com or contact Customer Support at (412) 722-1777.
2 Robinson Plaza, Suite 300
Pittsburgh, PA 15205
Revisions to This Policy Sierra – reserves the right to revise, amend, or modify this policy, our Co-Location Service Agreement and our other policies and agreements at any time and in any manner. Notice of any revision, amendment, or modification will be posted in accordance with the Applicable Service Agreement.